The Big Studio Movie Licence Endorses Creative Content Australia's Call for Stronger Anti-Piracy Measures
At The Big Studio Movie Licence, we are committed to supporting the creative industries and ensuring that content creators are fairly compensated for their work. Today, we are proud to endorse Creative Content Australia's recent media release, which highlights the urgent need for the Australian Government to take more serious action against media piracy.
The Growing Concern of Media Piracy in Australia
According to a new survey released by the Attorney General’s Department, 41% of Australians consumed pirated content in 2023, up from 39% in 2022. This alarming increase underscores the ongoing challenge faced by rights holders in combating unlawful consumption of film, TV, music, live sports, and video games. Specifically, the survey found that 28% of Australians accessed films illegally, while 23% engaged in unlawful TV consumption.
Chris Chard, the newly-appointed Chair of Creative Content Australia, expressed deep concern over these findings, stating that current measures like site blocking are insufficient on their own. There is an urgent need to educate consumers about the risks associated with pirate sites and the importance of supporting legal content consumption.
The Economic Impact of Piracy
The Australian screen industry is a vital contributor to the national economy, employing approximately 55,000 people and generating over $6 billion annually, according to the Australian Bureau of Statistics. However, the continued rise in media piracy threatens this industry’s stability and growth. Clark Kirby, CEO of Village Roadshow, highlighted that piracy not only results in significant revenue loss but also burdens the industry with enforcement and educational costs.
A Call for Government Support
Creative Content Australia is urging the Albanese Government to bolster support for anti-piracy educational initiatives. The organization advocates for a comprehensive approach that includes legislation, enforcement, and consumer education, similar to the robust measures seen in countries like the UK. There, dedicated units like the Intellectual Property Crime Unit (PIPCU) and site-blocking legislation help protect the creative industries.
Our Commitment at The Big Studio Movie Licence
At The Big Studio Movie Licence, we understand the importance of protecting intellectual property and supporting the creative community. We believe that stronger government support in the form of educational initiatives will play a crucial role in reducing piracy and promoting legal consumption.
By educating consumers on the cyber safety risks associated with pirate sites and the benefits of legal content consumption, we can create a safer and more sustainable environment for the creative industries to thrive. We stand with Creative Content Australia in their call for enhanced government action and are committed to doing our part in this important effort.
Join Us in Supporting Legal Content
We invite all businesses, and consumers to join us in supporting legal content consumption. By doing so, you not only help protect the creative industries but also ensure that you are providing safe, high-quality entertainment for your communities and patrons.
For more information on how you can support anti-piracy initiatives and ensure compliance with copyright laws, visit Creative Content Australia and explore the resources available at The Big Studio Movie Licence.